The tragedy was not only seen as a wake up call for the international fashion industry to band together and protect those most vulnerable in their supply chains - it was also a immediate call to action for Primark, who sourced from New Waves Bottoms, a supplier in Rana Plaza, to take a closer look at its ethics and CSR, to see where it could improve. The Global Sourcing Map allows consumers to access information about the 1071 factories and suppliers that make up the companys supply chain. Cotton for us is a priority given the amount we use. Primarks expansive product range includes womenswear, lingerie, childrenswear, menswear, footwear, accessories, beauty, hosiery and homeware. Since the surveys results were published 3 Primark has met with FNV and agreed to make a number of changes to improve working conditions for staff, including respecting employee privacy, improved procedures for holiday leave, and the establishment of a workers council. Our members have to share that in yearly public reports, and we assess their performance, which is also published. Another programme that Primark has had in place since 2009, focuses on enriching the lives of its workers, and sees the value retailer working together with Social Awareness and Voluntary Education 4 (SAVE) to educate its workers in Southern India. Sustainability is a complex issue, stresses Jacinta FitzGerald, Head of Research at Project JUST 3. In August 2017, Bangladesh launched an initiative of its own to map all of its apparel factories. As a 100% brick-and-mortar operation with nearly 400 stores across 13 countries, Primark felt these challenges across its retail footprint and inventory supply chains and learned new strategies along the way. Taking into consideration fast-fashions current business model, which is focused on high volume, low price and disposable products, this cannot by definition nor intention, go hand in hand with sustainability, she adds. Introduction to Operations and Supply Chain Management (Cecil C. Bozarth; Robert B. Handfield) Signals and Systems (Simon S. Haykin; Barry Van Veen) . For years Primark has been fighting against the stigma that cheap fashion is not sustainable or ethical, even though the value fashion retailer shares 98 percent of its suppliers and factories with other high street retailers, such as H&M, Zara and Mango. Its still early days, but its going very wellthe whole process is a journey of understanding. In addition Primarks European stores donated a total of 100,000 cartons apparel goods to the European Red Cross Refugee Appeal 10 in 2015 to help refugees and migrants. 76% company name: primark module: strategic management bachelor business studies lecturer: dr. sharon feeney names of all group members: caoln kennedy: . People. Thats why collaborative action is so important. Credit: Primark. The results are truly shocking. The value retailer said it was both quite shocked and moved by the results of FNV online survey and noted that it has been working for several months to launch its workers council. Primarks margins are also said to half a high as those of its fast-fashion competitors. Primark is a major retail group. Primark has also committed to pursuing a living wage for workers in its global supply chain by 2030. In addition, Primark also works with the ILO Better Work Programme 4 in countries such as Vietnam, which aims to help factories meet and uphold international working standards. It is a shame that so much hard work of workers worldwide ends up as waste, Tara Scally, Dutch Campaign Coordinator for Clean Clothes Campaign (CCC) 11. I dont care really, I love this jacket.. It is hard to resist the allure of a good bargain, but fast fashion means were consuming and trashing fashion at a higher rate than our planet can handle, warns Kirsten Brodde, head of Greenpeaces Detox My Fashion campaign 11 in a statement. As Primark has become more actively involved in the recycling process of its materials, it has been able to significantly reduce the volume and frequency of waste collections at each store and aims to expand this system to additional regions. About a 4 minute read. This is crucial to achieve the standards we require for workers in our supply chain. Halve carbon emissions across its value chain. DRFM-B will be guided by a multi-stakeholder Project Advisory Committee, including representatives of workers, NGOs, employers and industry associations. Video: The garment industry in Bangladesh: Made in Bangladesh | Primark 2014. Credit: Primark. Verification is crowdsourced from the public to ensure that the information remains up-to-date and accurate. However many consumers still believe that Primark is less ethical than high street rivals H&M, Zara or Mango, which is false according to Primark. All senior members of staff have been trained to make sure safety culture and employee well being are embedded into role descriptions and that workers follow a thorough training programme before being allowed to work the shop floor. It was also one of the first to ensure the factory victims and families affected by the collapse receive financial support and food aid immediately following the disaster. 1: Adopt a demand-driven planning and business operating model based on real-time demand insights and demand shaping. However, in spite of the numerous initiatives Primark has undertaken to combat its chemical usage, the value retailer may not be able to reach its Detox commitment to Greenpeace by 2020. Founded in Ireland in 1969 under the name Penneys. Now headquartered in Massachusetts, USA, it has a global revenue of 7bn. On April 24, 2013 a building housing five garment factories which manufactured products for approximately 28 brands, collapsed in near Dhaka, Bangladesh, claiming the lives of 1,138 workers and injuring more than 2,000 individuals. Case study on Primark sustainability, ethics, supply chain. This includes guidance on onsite environmental health and safety issues, as well as waste and energy management.. Which is why Primark decided to partner with agriculture experts, CottonConnect 1, and the Self-Employed Womens Association to launch the Sustainable Cotton pilot Programme in 2013. However, despite of all its initiatives aimed at modern slavery issues, Primark is still regularly accused of sourcing from sweatshops and forced labour camps. Published Feb 16, 2018 4am EST / 1am PST / 9am GMT / 10am CET. Primark adds that it does acknowledge the inherent challenges in defining and calculating a living wage, but it believes that a negotiated approach remains the most practical and sustainable move and supports the development of all industrial strides taken to achieve this. In a word, Primark's strategy is working better than its rivals and . Primark previously signed the Responsible Sourcing Networks Cotton Pledge 6, and in doing so committed to not knowingly source any cotton from Uzbekistan 7 - one of the worlds largest exporters of cotton - for the manufacturing of its products. Primark is a member of the Sustainable Apparel Coalition. An improved sales, inventory and operations planning process to ensure continuity of supply in line with your customer . This is Primark's first 360 degree video. Infographic timeline Primark: FashionUnited, Rana Plaza disaster photo: AFP. All the stock we have in store which we cant sell, all our buying office samples and excess stock, is donated to Newlife. Primark first started working with Newlife in 2010, and since then has managed to generate more than 2 million pounds in donations, which has been used to purchase equipment such as wheelchairs, nurse services and fund medical research. 8 June 2022. In addition to signing onto the Bangladesh Accord, the company has developed a Sustainable Cotton Program and as a member of the Zero Discharge of Hazardous Chemicals (ZDHC) Program has committed to phasing out the use of certain chemicals in its supply chain by 2020. However, although Primarks Code of Conduct remains an internationally recognised code of labour conduct, ensuring all its eight principles are consistently upheld at all of its suppliers around the world is another issue in its own right. Nevertheless, Primark cannot argue with the fact that many consumers do shop excessively at Primark and are more likely to make an unnecessary, or unneeded purchase if the price is low enough. Transparency is essential for accountability and credibility, counters Schuurman. Video: PRIMARK | Take a 360 virtual tour of a factory in Bangladesh. This technology is still in development for the process to work at scale, but there is exciting potential here for a large reduction in garments being sent to landfill, and the decreased use of virgin raw materials. She encourages Primark to start looking into future options for implementing a circular economy, similar to the goal set by rival fast-fashion retailer H&M. We'll assume you're ok with this, but you can opt-out if you wish. Chief executive George . For example, Primark is working on improving its injury rate as part of its wider scheme to boost its safety performance, according to its Corporate Responsibility Report 2016. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. In the US, Primark has partnered with the charity Delivering Good, in which stores donate unsold items to those in need. I know people will often say that the quality isnt very good at Primark, but we have invested a lot in quality over the last few years, says Stewart. We have to find a more holistic way to share what we do., We have to find a more holistic way to share what we do. Circular economy - we will talk about that when we have something we have done about it., How Primark is improving its workers well-being and educational initiatives. Develop and maintain relationships with all Primark suppliers, internal Primark teams and external traceability partners to support the Traceability strategy; Support the traceability team to train, onboard and support suppliers to comply with Primark traceability requirements To be included on the map, factories must have produced products for Primark for at least a year and be an established supplier. A high-tech procurement strategy that's reaping rewards. It is mainly sourced from countries like China, India, Pakistan, Turkey, Brazil or the United States. The factories featured on the map are Primark's suppliers' production sites which represent approximately 94% of Primark products for sale in our stores. Managing risk and governance by ensuring policies, processes and . Credit: Zakir Hossain Chowdhury / ANADOLU AGENCY, Podcast: Primark Offers Compensation to Dhaka Factory Victims. Primark is experiencing "limited availability" on some of its product lines due to supply chain disruption, the retailer's owner has said. The sourcing map features information about Primarks suppliers factories in 31 countries, including the names, addresses, number of workers and gender split of the workforce at each. This pack provides Primark suppliers and potential suppliers with key information and guidance about trading with Primark and how we work with our suppliers. Weve always said that we have worked very hard with our suppliers, notes Stewart. Credit: Primark. What is Primark doing to offer affordable fashion at an amazing price? But if it isnt available, then consumers should also be proactively asking why not, and what retailers are doing on certain subjects. The value fashion retailers parent company, Associated British Foods, acknowledges it faces pressure to set itself fixed goals in terms of responsible and sustainable production, but stresses transparency is key to making a real difference. Design clothes with strengthened durability and to be recycled. No matter what your budget, we have a great range of fashion and home accessories at affordable prices. Credit: JASPER JACOBS / BELGA MAG / BELGA, Photo: Primark Boston. To maintain this strategy Primark always focuses on buying, logistics and supply chain management. "The Primark Carton Optimisation Programme has contributed greatly to removing waste from our supply chain, allowing for reductions in CO2 emissions as a result of less packaging being produced, transported and processed as waste." The 24th Supply Chain Excellence Awards will take place on 12 November 2020. 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